Kindred Bravely

Elevating the Digital Experience for Maternity & Nursing Wear

By moms, for moms - Kindred Bravely has established itself as a trusted destination for maternity and nursing wear. Our partnership focused on creating intuitive digital experiences that serve mothers during one of life's most transformative journeys.

THE CHALLENGE

The unique needs of expecting and nursing mothers demand an equally unique shopping experience. With many customers shopping during late-night feedings or stolen moments of quiet, Kindred Bravely required a platform that would make finding and purchasing essential items as effortless as possible.

OUR APPROACH

We developed a comprehensive strategy centered on the needs of busy mothers:

• Mobile-first design implementation
• Intuitive bundle building experience
• Smart product recommendations
• Simplified size selection
• Enhanced gift card functionality
• Seamless checkout process

TECHNICAL IMPLEMENTATION

Our development work delivered sophisticated solutions focused on convenience:

• Custom bundle builder integration
• Mobile-optimized shopping journey
• Dynamic pricing calculations
• Product compatibility logic
• Seasonal promotion features
• Performance optimization

EXPERIENCE OPTIMIZATION

We enhanced the customer journey through:

• Intuitive navigation design
• Smart size recommendations
• Gift card experience enhancement
• Custom discount rules
• Mobile wallet integration
• Streamlined checkout flow