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Shopify Plus and BigCommerce stores for consumer goods brands

We build and run stores for brands like WYZE, Ridge, Satechi, S&B Filters and Bandai Namco: replatforms off Magento, Salesforce and headless, dealer pricing next to retail, and several brands or countries on one back end.

Get a free scope estimate See consumer goods work
A white WYZE Cam OG mounted on a wooden fence in heavy rain
WYZEMagento 2 to Shopify Plus, with a beta store first

Consumer goods clientsBentgoMidland RadioS&B FiltersPoseidon BikesAmScopeWYZESatechiBandai NamcoGreenPanTB12Evie RingGreat Star ToolsCratejoyAnova CulinaryEksterRidge WalletHuppyJubileeTVBrandlessMinecraft ShopNomadHello BelloBE KIND. by ellen

Sound familiar?

Our dealers need their own prices and a PO checkout, and NetSuite has to see every order.

Two stores in one. Consumers buy with a card. Dealers buy on terms, at their tier, from stock the public can’t see. Electronics and entertainment brands add a second problem: one company, several storefronts.

What consumer goods brands usually run

ERP
NetSuite or similar, with inventory across locations.
B2B pricing
Tiered dealer price lists, PO checkout, hidden inventory.
Dealer onboarding
A way for new dealers to apply and get approved.
Multi-storefront
Several brand, franchise or country sites on one back end.

What we fix

Where consumer goods stores lose the sale

Every item here is a problem we solved on a consumer goods store. The client is named next to it.

  • A part that has to fit the vehicle Shop-by-vehicle search by year, make, model and engine, with a fitment check before the shopper buys. S&B Filters
  • Dealers and consumers on one store Native Shopify B2B with PO checkout, hidden inventory, tiered price lists and a Become-a-Dealer flow, with multi-location inventory wired into NetSuite. S&B Filters
  • Several brands, scattered storefronts Franchise storefronts for Elden Ring, Dragon Ball and PAC-MAN consolidated onto one BigCommerce back end. Bandai Namco
  • Country stores that drift apart We brought the Canada, UK and EU themes in line with the US store and moved navigation to metafields, so one setup works across all four stores. Ridge
  • Launches that need a campaign, not just a product page Email and SMS segmented by franchise, with game launches planned weeks ahead: teasers, pre-order windows and post-purchase drops. Bandai Namco
  • A headless front end only developers can edit Moved from headless to a custom Shopify Plus theme, so the team manages content without a developer. Satechi

Consumer goods work

What we shipped

A white WYZE Cam OG mounted on a wooden fence in heavy rain

WYZE · Magento 2 to Shopify Plus

A beta launch next to Magento

The new Shopify Plus store went live in beta alongside the Magento site before the full switch.

Read the case study
Gray pickup truck with an S&B Filters wrap, camper shell and roof racks, shown in side profile

S&B Filters · Miva to Shopify · B2B · NetSuite

Native B2B for dealers, wired into NetSuite

PO checkout, hidden inventory and tiered price lists for dealers, plus vehicle-fitment search for everyone else.

Read the case study
Bandai Namco banner of two Tekken fighters facing off amid blue and red lightning

Bandai Namco · BigCommerce multi-storefront

Scattered storefronts, one back end

Elden Ring, Dragon Ball and PAC-MAN storefronts share one BigCommerce back end.

Read the case study

More consumer goods work

Services for consumer goods brands

What we can take on

Site builds & migrations

Shopify Plus, BigCommerce

  • Magento, Salesforce and headless replatforms
  • Multi-storefront and multi-country
  • Redirect plans written up front
Site builds & migrations

Email & SMS

Lifecycle marketing

  • Launch and pre-order campaigns
  • Segments by product line or franchise
Email & SMS

Ongoing maintenance

A team after launch

  • Launches, new markets and payment changes
  • Accessibility and speed work
Ongoing maintenance

FAQ

Questions consumer goods brands ask us

Can Shopify handle B2B dealer pricing?

Yes. We build native Shopify B2B for dealers: PO checkout, hidden inventory, tiered price lists and a dealer application flow, with multi-location inventory connected to your ERP.

Can we run several brands or countries from one platform?

Yes. We run several brand storefronts from one shared back end, and separate country stores kept in line on one theme, on Shopify Plus or BigCommerce.

Do you run marketing for consumer goods brands?

Yes. We build email and SMS programs segmented by product line and purchase history, with launches planned weeks ahead around teasers and pre-order windows, plus abandoned cart, price drop and restock flows.

How long does a Shopify Plus migration take?

A typical Shopify Plus migration takes 3–6 months. It depends on the platform you’re leaving, whether you start from a pre-built theme (we recommend Shopify’s Horizon) or a fully custom design, and how many apps and other systems the store connects to. You get a written timeline in the scope.

Free scope estimate

Tell us about your consumer goods store

A strategist replies within 1–2 business days, and your written estimate usually follows in 1–2 weeks.

Free scope estimate for consumer goods

Most projects are scoped within 1–2 weeks.